BlueModus News - November 23, 2016
This month of Thanksgiving, when we think of gathering around the table with our loved ones, it's important to reflect on the fact that 1 in 7 Coloradans wonder where their next meal will come from. That's why, as part of its monthly Give Back program, BlueModus has donated $500 to The Food Bank of the Rockies, the largest private hunger-relief organization in the state.
Nik Friedman TeBockhorst - November 17, 2016
Nik Friedman TeBockhorst
Marketing Land really nails it in their article "Can A Hybrid Email Sending Strategy Give You The Best Of Both Worlds?" In this post, Steve Dille suggests using both an ESP (email service provider) and an in-house system in hybrid - keeping your "e-blasts" in the cloud with your favorite provider (e.g. ExactTarget, Constant Contact, MailChimp, or whatever), while employing database-driven emails in-house for greater efficiency and immediacy.