InnovAge Site Nominated as a Finalist for Kentico Site of the Year
Posted by BlueModus News on February 22, 2018
BlueModus is proud to announce that our InnovAge website project has been nominated as a finalist for Kentico 2017 Site of the Year, in the category of "Best Healthcare Site." This competition recognizes excellence in the web industry and selects the best projects created on the Kentico platform in the past year. Winners of the Kentico Site of the Year will be determined by popular vote. Voting is currently open until March 13th on Kentico’s website.
InnovAge (MyInnovAge.com) has a mission to allow seniors to live in their own homes and communities, for as long as safely possible. As the largest provider of the Program of All-inclusive Care for the Elderly (PACE), their website focus is to clearly define the benefits of PACE and to position InnovAge as the premier PACE provider in the United States.
Offering services in four states and looking to expand to others, InnovAge wanted to have a stronger market presence going forward. They needed a new platform that would consolidate and simplify their marketing efforts as well as personalize content to their different audiences. They also needed a much better conversion and sales funnel.
BlueModus developed a new Kentico website, with a design by fellow Kentico Solution Partner BlueKey Inc., that met all of InnovAge’s goals. The new site provided a refreshed modern look and more engaging, responsive web presence. It has increased the quality and quantity of their lead generation effort and empowered their team to have greater control of site content and to do their own content entry.
Site engagement and SEO are way up since launch, with a 51% increase in page views, a 77% increase in pages visited per session, and overall traffic up 11%.
This is the second recent Kentico honor the InnovAge website has received, having recently been named a Top 10 Kentico Website in January 2018.
Support InnovAge and BlueModus by casting your vote today!